Published on May 1st, 2023
Some companies seem to have a magic touch when it comes to attracting top talen. They effortlessly attract the cream of the crop, even when their competitors are struggling to fill positions. So what is their secret? And how can you replicate their success?
The first step in attracting top talent is to understand what they're looking for. Today's job seekers are not just looking for a paycheck; they're looking for a company that aligns with their values and offers opportunities for growth and development. It's essential to focus on building a strong employer brand that reflects your company culture and values.
Use social media to your advantage. Use platforms like LinkedIn, Facebook, and Twitter to promote your employer brand and connect with potential candidates. Share company updates, showcase employee success stories, and highlight your company culture.
Almost 94% of candidates greatly value flexibility at work, regardless of where they are. Offering options like remote work or flexible hours can be a powerful draw for top talent. If your industry doesn't allow for remote work, consider offering other perks like gym memberships, on-site childcare, or catered lunches.
These candidate magnet companies pave way for candidates to see and build a future with them, through access to training and development programs, mentorship opportunities, and career advancement paths.
Take notes for your next leadership meeting.
Your endless search is defined now. With years of collective expertise, we've put together a sureshot success guide to your unicorn search, that, when done right can help you land future pillars of your company.
Let's start with the basics - job descriptions. They are the foundation of your candidate search, as they set the expectations for the role and help candidates determine if they're a good fit for the position, as felt by almost 59% of recruiters.
To create an effective job description, identify these important aspects–
Training your hiring team ensures that all members of your team are on the same page when it comes to evaluating candidates. In the process, you help your team understand what constitutes an ideal candidate for your organization.
Not all those performing well in their role know how to choose a good candidate for their team. Oftentimes they look for themselves in the candidate or the opposite, or may only take the candidate at face value. All these can undermine your hiring efforts. It's best to train the team in advance. ]99% of hiring managers feel they truly need training on how to interview their candidates](https://goodtime.io/blog/talent-operations/7-astonishing-stats-on-interviewer-training-hiring-managers-must-know/).
Encourage your team members to collaborate with each other during the hiring process. This can help bring in accountability and transparency.
With the vast amount of information available on the internet, it can be overwhelming to manually search for and sort through potential candidates. This is where technology comes in - sourcing tools like ATS, job boards and social media platforms can help you quickly and efficiently find potential candidates that match your job descriptions.
Leverage technology to automate time consuming mundane tasks like following up, scheduling, sourcing, filtering and reporting. 85% of recruiters feel using AI powered technology tools will replace mundane, redundant aspects of the hiring process.
One up the talent market by offering the candidate a warm, amiable, experience during the screening stage. AI-powered recruiting tools, like Hire Quotient can provide personalized recommendations for job openings based on a candidate's skills and experience, save time by automating the scheduling process and sending reminders to both you and the candidate.
Your success in finding the right candidates for your job openings depends on your ability to source talent from a variety of channels.
Bring onboard appropriate, diverse sourcing vendors and reduce your sourcing time phenomenally. With the expertise of Recruitment Process Outsourcing (RPO) providers, consultants, and other sourcing vendors, you can create a more robust candidate pool that includes both active and passive candidates.
These vendors have access to a broader talent pool than you may be able to reach on your own. They have established networks and relationships with potential candidates, which can help you quickly identify and engage top talent. Their specialized expertise in niche industries or job functions can be particularly valuable when you're looking for hard-to-fill roles or niche talent. Studies say that RPO models can reduce your cost per hire by 20%.
By doing this, you can free up your time to focus on other critical aspects of your role, like building relationships with hiring managers and developing talent acquisition strategies.
Your network is a valuable resource for sourcing potential candidates. You may have connections in your industry or profession who can refer you to highly qualified candidates. Reach out to these contacts and let them know you're hiring. Ask them if they know anyone who would be a good fit for the role.
But don't stop at your immediate network. Use your candidate pool. You may have received applications from candidates who weren't a good fit for a previous role but could be a great fit for a different position. Or, you may have interviewed candidates who you liked but ultimately didn't hire.
Don't let those candidates slip away! Reach out to them and let them know about the new opportunity. They may still be interested in working for your company.
One of the biggest benefits of considering passive candidates is that they often have a wealth of experience and skills that can make them a great fit for your company. These individuals are usually already established in their careers and have a track record of success, making them valuable assets to any organization.
Moreover, passive candidates tend to be more selective when it comes to job opportunities, meaning they are likely to be more motivated to work for your company if they find the role and company culture aligns with their interests and values.
When it comes to screening passive candidates, it's important to focus on their skills and experience, as well as their motivation to make a change. Look for individuals who have a proven track record of success in their field, and who have expressed interest in your company or industry in the past.
Note that they are potential rainmakers, so you need to bring on your A-game and a stellar experience for them to get inspired, and want to build their future with your company. Almost 99% of hiring teams see passive candidates as a goldmine, so be sure to nurture and captivate them when the time is right.
Cold outreach campaigns are essential for expanding your candidate pool. By casting a wider net and reaching out to candidates who may not have heard of your company, you open yourself up to a world of talent that you may have missed otherwise. You can do this by leveraging platforms such as LinkedIn, online job boards, and social media channels.
When running a cold outreach campaign, it's essential to have a well-crafted message that resonates with your target audience. Personalize your message by highlighting specific skills and experiences that match the candidate's background. You want to create a connection with the candidate and show that you've taken the time to understand their profile.
With Hire Quotient’s candidate outreach feature, you can now use our AI-powered technology to reach out to global talent in under a few minutes. Craft semi personalized messages to shoot to your candidates based on the positions you’re hiring and the skills you’re looking for.
Take your outreach to the next level with EasySource – Hire Quotient’s all-new tool – a chrome extension – that can simplify the countless hours you spend on LinkedIn sieving scores of profiles. You just need to enable EasySource chrome extension, and feed in the specifics of the job position.
That’s pretty much it.
The tool will search LinkedIn entirely and get you the cream layer in seconds.
Set workflows and timelines to send the first message, follow up, send connection requests and a lot more.
By offering internal promotions and job enrichment opportunities, you're showing your current employees that you value their skills and contributions. By doing this, you increase their motivation and engagement, leading to better job satisfaction and retention.
When you promote from within or offer job enrichment, you're hiring someone who is already familiar with your company culture and processes. This can lead to a quicker onboarding process and a shorter learning curve.
Since the employee being promoted is already familiar with their team and colleagues, which can help in better collaboration and communication within the team.
On the other hand, your employees may know outstanding talent outside of your company. Introduce a referral policy (with rewards to the referrer, of course) and encourage your people to find the potential fits for your company.
Candidates want to work for companies that have a strong reputation for treating their employees well and providing opportunities for growth and development.
So, how do you build a strong employer brand? One key strategy is to showcase your company culture. Use your website, social media, and other channels to share stories about your employees, highlight your company values, and demonstrate what it's like to work at your company.
Encourage your current employees to share their experiences and become brand ambassadors for your company.
Now that you have arrived at a shortlist of candidates, let’s look at the nuts and nuances you need to pay attention to identify your unicorn.
Great hires do not just happen. They are found, through consistent effort, thorough search and continuous evaluation.
Let’s look at how you can select the rainmaker for your company.
Every conversation or touchpoint with a candidate can provide valuable insights into their professionalism, skills, and personality.
From the initial phone screen to the final interview, each interaction offers an opportunity to gauge the candidate's fit for the job and your company's culture.
Pay attention to their tone of voice and demeanor, as this can give you an indication of their personality and how they may fit with your team. Emails can provide valuable insights into a candidate's attention to detail and professionalism.
When candidates see that the recruiter they're working with embodies the same values and principles as the company, they're more likely to feel confident in their decision to apply and accept a job offer.
Additionally, embodying your company's core values as a recruiter allows you to better assess the cultural fit of potential candidates.
During the hiring process, take the time to explain your company's mission and values to candidates. Help them understand how these values are reflected in the day-to-day operations of the company and the work they will be doing. This will help create a sense of excitement and purpose around the job, and attract candidates who share these values.
Sure, resumes and interviews can give you some insight into a candidate's skills and personality, but they can also be misleading. A well-crafted resume and a great interview performance don't necessarily translate into job performance. Assessments, on the other hand, provide you with objective data that can help you make better-informed hiring decisions.
Hire Quotient's assessments are particularly useful for recruiters like you because they're designed to measure both skills and personality traits.
Hire Quotient offers a wide range of skills assessments that can be customized to suit your needs. They are comprehensive, have multiple levels based on the role and designation and expected skill proficiency.
One of the best things about Hire Quotient's assessments is that they can be customized to fit your company's specific needs. You can choose which assessments to use, how they're administered, and what benchmarks you're looking for in candidates.
Since these assessments are driven and evaluated by AI, you receive detailed insights on candidate performance. This objective data can help you make better-informed hiring decisions and give you a more complete picture of a candidate's potential fit for your company.
One effective way to assess cultural fit is to conduct behavioral interviews. These interviews are designed to evaluate a candidate's past behaviors and how they align with your company's culture.
Another way to assess cultural fit is to involve current employees in the hiring process. This can include having employees participate in interviews, or inviting candidates to spend time with the team to get a feel for the company culture. This can help ensure that candidates are a good fit not only for the job, but also for the team they will be working with.
Constantly monitor how your hiring team interacts with your candidates and evaluates them. Ask them to elaborate on hiring decisions. This helps you identify and address any weaknesses or gaps in your hiring process.
Provide constructive feedback regularly. This can help them identify areas for improvement and make changes to their approach accordingly.
Recognize and reward your team's successes and achievements during the hiring process. This can help keep them stay motivated and take ownership of finding the right person for their team.
Simply put, negotiations can make or break a deal. A poorly negotiated offer can leave your candidate feeling undervalued and may even cause them to decline the offer altogether. On the other hand, a well-negotiated offer can lead to a happy and motivated employee who is excited to join your team.
Be open to hearing your candidate’s needs and concerns. By listening to their perspective, you can better understand their expectations and tailor your offer accordingly.
Also remember that negotiations are a two-way street. Be open to compromising on certain issues, such as salary or benefits, in order to reach a mutually beneficial agreement.
The onboarding process is just as critical to the success of your new hires as the hiring process itself.
Here are a few non negotiables your team needs to be on top of, before the before and during your candidates’ onboarding:
Your sourcing and screening efforts are only complete when done efficiently and on time. Ensure you check these boxes confidently with the right tool like Hire Quotient. No more maintaining different spreadsheets, wading through an avalanche of emails, manual data entry and repeating the same work again and again.
With Hire Quotient’s intelligent recruitment and candidate engagement features, you can rest assured to have a smooth end to end hiring process, with the help of an advanced AI that gives your candidates a delightful experience, ensures accuracy of data, feeds you ready to use, actionable data and takes you closer to hiring your unicorn.
Get in touch with us today.
Radhika Sarraf
Radhika Sarraf is a content specialist and a woman of many passions who currently works at HireQuotient, a leading recruitment SaaS company. She is a versatile writer with experience in creating compelling articles, blogs, social media posts, and marketing collaterals.
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