How Mediafly automated its recruitment process by
Talk to usRole :
Demand Generation Manager
Industry :
Software Development
Region :
Chicago, United States
Use Case :
Candidate discovery Candidate calibration Candidate engagement
Objective
To find, target, and engage the top 10% of qualified candidates from the internal & hidden talent pools to close a challenging marketing role
Challenges
The role of Demand Generation Manager was open for more than 2 months
The client wanted to identify top 10% candidates for this role from the existing talent pool
The client wanted todiscover & engage external talent pool throughoutbound recruiting efforts
Through multiple outreaches, Mediafly’s recruiting team had created a pool of candidates to fill the role of Demand Generation Manager. The team received a high volume of applications but found it difficult to screen through all the profiles to find qualified candidates.
Also, the team’s limited capabilities in implementing outbound recruiting at scale meant that finding and engaging the right candidates from hidden talent pools became very challenging.
As a result, the role was open for more than 2 months.
Strategy & Implementation
After understanding Mediafly’s requirements, HireQuotient’s team quickly integrated EasySource with the client’s ATS to find qualified candidates from their existing talent pool. The team used EasySource’s Candidate Calibration Module to build custom vetting criteria that took into consideration quantitative and qualitative nuances to build a robust shortlist of highly qualified candidates. Impressively, the team identified the top 10% candidates within an hour through the AI-driven candidate calibration process
Further, HireQuotient’s team also worked closely with Mediafly’s recruiting team to set up the EasySource’s Candidate Discovery & Engagement Modules to find, target, engage and schedule meetings with relevant candidates from hidden talent pools. EasySource successfully created a pool of 3000+ highly relevant candidates that were engaged on multiple channels through highly personalized messaging, compelling them to join the client’s organization.
As a result, the team received over 40 positive responses.
Identified top 10%
candidates from existing talent pool using EasySource’s Candidate Calibration Module
Created a pool of 3000
relevant candidates using EasySource’s Candidate Discovery Module
Successfully engaged 40
candidates using EasySource’s Candidate Engagement Module
Results
Mediafly’s team dedicated less than 3 hours to source, screen and engage the most relevant candidates. This resulted in 40 candidate interviews, ultimately filling a position that was vacant for more than 2 months in just 2 weeks.
3 hours of sourcing, screening, and reaching out to 3000+ candidates
40 interviews scheduled
In 14 days, closed a postion that was vacant for more than 2 months
EasySource enabled us to recruit extraordinary talent effortlessly. Their intuitive interface made integration a breeze, and we were up and running in no time. The support from the EasySource team has been exceptional; their expertise and responsiveness showcased a genuine commitment to our success.
Mary Shea
co-CEO - Mediafly