Marketing Specialist
Experience: Minimum of 1 year of experience
Texas, Dallas
Job Title: Marketing Specialist (Food & Beverage Manufacturing)
Location: Greater Dallas/Fort Worth, TX USA area (DFW)
Contract Type: Permanent (Full-time)
Job Summary:
We is seeking a highly motivated and creative Marketing Specialist with experience in the food and beverage manufacturing industry. As a Marketing Specialist, you will be responsible for implementing digital marketing strategies and utilizing ADOBE software for graphic design purposes. This position is for Parker Products, a leading confectionery and sweet ingredients company.
Responsibilities:
- Develop and execute digital marketing campaigns to promote Parker Products' confectionery/sweet ingredients.
- Create visually appealing marketing materials using ADOBE software.
Collaborate with cross-functional teams to develop and implement marketing strategies. - Conduct market research and analyze industry trends to identify new opportunities.
Monitor and analyze the performance of marketing campaigns and recommend improvements. - Coordinate promotional events and tradeshows to showcase Parker Products' offerings.
- Manage social media platforms to enhance brand visibility and engagement.
Support the development of marketing collateral, including brochures, presentations, and product catalogs.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field is a must.
Minimum of 1 year of experience in a marketing role within the food and beverage manufacturing industry. - Proficiency in digital marketing techniques and tools.
- Strong graphic design skills using ADOBE software (e.g., Photoshop, Illustrator).
- Excellent communication and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Ability to thrive in a fast-paced and dynamic work environment.
Salary Range:
The base salary for this position is up to $90,000 per year, with potential for a bonus.
Reasons for CV Rejection:
CVs may be rejected if candidates are deemed overqualified for the entry-junior level marketing position or lack experience in ADOBE/graphic design.
Desired Applicants:
We are looking for a passionate Marketing Specialist with a background in the food and beverage manufacturing industry. The ideal candidate should have experience in digital marketing and possess strong graphic design skills using ADOBE software. This position offers the opportunity to contribute to the success of a renowned confectionery/sweet ingredients brand.
Unwanted Applicants:
Candidates holding titles of Marketing Manager and above, as well as extensive experience beyond the junior level, are not suitable for this entry-junior level marketing position.